Marko Summanen, Vice President, EMEA, Fisher International
When a dam breaks, there can be a catastrophic release of stored up water that rushes downstream doing great damage to the inhabitants below. So, is that about to happen with conversions? There’s a big reservoir of newsprint and printing and writing machines and demand is crumbling. Everyone “knows” that you can convert communication papers machines to containerboard, consumer packaging, specialties. And everyone “knows” that there is growth in those grades. Is the dam about to break?