What Is the Point of Business Intelligence?

What Is the Point of Business Intelligence?

June, 2018

Marcello Collares, VP Business Development, Latin America, Fisher International

In the last 15 years, big enterprises have invested heavily in information technology, allowing companies not only to increase their productivity and profitability, but also helping them build a huge data platform. We call this phase the First Big Wave of IT Investment. Once achieved, the Second Big Wave arrived: Business Intelligence. In other words, once the data was there, how can this be used further?

 

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June 29, 2018